Blank Page

Nobody has writer's block.

When you're stuck, you just have a question block.

The blank page needs to be questioned.

There is a song waiting to be written about the night you can't forget.

There is a sermon already inside the verse.

There is a blog about how you earned your first $1000.

We carry valuable answers around for years without realizing them.

We just haven't asked the right questions yet.

Think of it like this:

Your knowledge & experiences are seeds.

Questions are the water.

And your answers become the branches.

Pour a question onto what you know and ideas come up.

Seeds just need a little help to get growing.

How to identify your seed:

A seed is small.

If you are a small business owner who has had success marketing your product on Pinterest don't think of your seed as "marketing", instead, try "the two weeks I tested a new Pinterest marketing method every day."

The more specific and valuable the experience, the more relatable, and actionable you're able to write about it.

If you are struggling to think of a recent moment, look back across the last 2-3 years. It is easy to see where you've grown, strayed, or stalled with hindsight.

How to water your seed:

Try asking yourself these questions the next time you are stuck staring at a blank page.

The truth is _.

It started when _. It ended when _.

It changed when _.

I'd undo _. I'd redo _.

I learned _.

I didn't want to admit _.

The other side of the story is _.

If it had gone the other way, _.

The question I answered was _. The question I couldn't answer was _.

_ needs to hear this.

Putting it together:

1. The truth is I didn't know how to market myself on Pinterest until I started testing a different method every two weeks.

2. It started to work when I learned how to run ads to my target audience.

3. It ended when Pinterest changed who you could run ads to.

4. I'd undo my reliance on one platform rather than diversifying across other sales pages. I'd redo my openness and consistency for iterating to find a way to market my solution.

5. I learned how to launch a one person business in 90 days.

6. I didn't want to admit I didn't know what I was doing so instead of asking for help I made it up as I went.

7. The other side of the story is Pinterest didn't kill my business. It taught me I didn't own my traffic.

8. If it had gone the other way I'd still be renting my audience instead of driving them to my website.

9. The question I answered was how to get traffic without money. The question I couldn't answer was how to keep making it.

10. Every first-time founder spending their last dollar on ads needs to hear this.

One seed.

Ten questions.

Endless branches.